Tips and Tricks: A Blog About Professional Commercial Photography Services
Insights, strategy, and wit for brands that need high-impact visual content. From food and product photography to industrial storytelling, we break down the creative process with real-world expertise. Get tips, case studies, and behind-the-scenes looks at how visuals drive business. No fluff, just sharp, actionable content.
Back to the Basics: What You as the Talent Should Bring to a Photoshoot
20 essential items to bring to a photoshoot if you are the one on camera!
Back to the Basics: What is a Commercial Photoshoot Really
Commercial photoshoot explained without judgement or jargon: pre-production, production, and post, broken down simply for marketers and business owners.
Quality vs. Quantity in Cookbook Photography: What Authors and Editors Need to Know
Cookbook photography isn’t about cramming recipes into a day, it’s about balancing quality, quantity, and planning. The right strategy makes shoots efficient and creative.
Inside the Chick-N-D’s Shoot
Fried Chicken Meets Fast-Casual Strategy: What do you get when a national seafood chain launches a virtual fried chicken brand? A shoot that turns a test kitchen into a scroll-stopping studio. We partnered with Captain D’s to bring Chick-N-D’s to life with crave-worthy visuals built to convert. Here’s how we did it.
20 Years of Photography Lessons in 60 Seconds
A few quick top level things I’ve learned over the last 20 year or so in this buisness.
Why Your Retail Business Can’t Afford to Ignore Product Photography (and What to Do About It)
Your photos sell before your words do. Whether you’re in beauty, skincare, or consumer goods, high-quality product photography is the key to higher conversions. Learn how brands like Sephora, Etsy sellers, and Amazon merchants use lifestyle and studio shots to attract buyers—and how you can do the same.
10 Infallible Ways to Craft a Proposal So Compelling, Even the Most Budget-Conscious Client Will Weep and Sign.
A proposal isn’t just an offer—it’s a strategic tool to build trust, address client needs, and close the deal. Learn how to craft compelling proposals that showcase your value, handle objections, and set the stage for long-term partnerships.
Bold and Bright Colors
Bold colors aren’t just trendy—they’re powerful. From photography to advertising, high-contrast visuals grab attention, spark emotion, and drive conversions.
The Magic of Pre-Production: Why Planning is Everything in Media Creation
Explore the importance of pre-production in media creation. Learn how careful planning ensures smooth shoots, aligned vision, and impactful results with Reactor Media’s proven process.
20 Things Every Creative Needs to Do!
Explore 20 essential habits that every creative professional should develop for long-term success. From cultivating curiosity to managing your time effectively, this guide will help you grow, stay inspired, and continuously improve your creative process.
Meet Our Newest Intern Ryan!
Meet Ryan, the newest member of our team at Reactor Media! Discover his background, passion for storytelling, and the exciting projects he’s contributing to as he kicks off his internship with us.
Custom Stock Beverage Photography for High End Coffee Machines
Discover how we created authentic, high-quality beverage photography for Franke’s super-automatic coffee machines, highlighting their craftsmanship and the delicious drinks they produce with expert lighting and styling.
Elevating Fast Casual Food Photography: Behind the Scenes with Fried Chicken Magic
Go behind the scenes of our latest fried chicken shoot, where fast casual meets fine art. Learn how we captured every crispy, spicy detail of this comfort food favorite, from lighting techniques to bold colors that bring each dish to life.
Keeping an Eye on the Future: AI in Media Production Workflows
Discover how AI is revolutionizing media production workflows—from pre-production to post-production. This deep dive explores how AI enhances creativity, streamlines tasks, and why understanding these tools is crucial for staying competitive in the ever-evolving world of content creation.
Capturing Clean-Label Perfection: Behind the Scenes of Photographing Red’s All Natural Frozen Burritos
Explore how we captured the freshness and quality of Red’s All Natural frozen burritos in a competitive clean-label market. From lighting techniques to perfect product placement, see how our photography elevates frozen foods packaging to stand out in retail and online spaces.
Capturing the Glow: Behind the Scenes of Our Beverage Photography with Uncle Nearest
Go behind the scenes of our collaboration with Uncle Nearest, where we captured the signature glow of their whiskey in stunning beverage photography. See how light, shadow, and reflection help tell a brand’s story and create visually impactful imagery.
Snack Time with Captain D’s: A Case Study in Fast Food Photography
Discover how we crafted irresistible, mouth-watering visuals for Captain D’s latest snack campaign. This behind-the-scenes look explores how we captured the perfect crispy textures and fast food photography essentials to drive engagement across marketing platforms.